To aid authors and provide more information about authors to readers, Amazon has what are called ‘Author Pages’. This is a place for a simple bio, an avatar icon, social media feeds (such as for blogs and twitter), and a full listing of books by that author.
As a reader I like them because I get to find out more about the author.
As an author they are a pain in the neck, at least, right at first.
First, Amazon does not set these up automatically. An author must sign up and verify who they are. Then comes the matter of populating the page with the author’s books.
The sequence goes like this:
- Find ‘Author Central’ website.
- Sign up and wait for Amazon to approve the account.
- Set up the preferences, including all social media feeds.
- Add all your books one at a time.
- Wait for the books as the feeds to show up.
And after the above come these steps:
- Manually add your book any time you have a new one come out.
- Find all the other ‘Author Central” links for the other Amazon sites.
You see, Amazon does not propogate your author page to the UK or the DE (Germany) websites.*1 You, the author, have to hunt down all these links, and do all the steps listed above to get them set up.
Like I said, a pain in the neck.
However, to help you, here are the links to the various Author Central pages. Be warned, for other countries you will have to create a new account, and for Germany you will need to decifer the page, as there is not an English option. Each site will not acknowledge the existance of your accounts on any of the other sites:
Is it worth the hassle? Yes. It provides information, is a great selling tool to help guide readers to your other work and social media platforms, and makes the author appear to be accessible.
Do I have all of mine set up yet? Sorry to say I don’t, but I’m working on it!
*1: I’ve seen a handful of authors say their accounts did propogate over. But I, and a lot of others, are not so lucky.